Where there is insanity, there is humor. Getting pregnant naturally vs. going through IVF is insanely different. Doing IVF 10 times to have my two children was simply insane. I made a ton of mistakes, I cringe looking back at the lack of bedside manner from some of the clinics, and I’m astounded at some of tactics I tried to get pregnant. I have some seriously funny stories, amazing lessons, and incredible insights that I can’t wait to share with you.

My name is Tasha Blasi, a fertility catalyst.  I dramatically decrease the time, energy, stress, and money that it takes for someone to get pregnant.  For the last seven years I’ve been using my experience, education, and science background to coach women through IVF, and now I get to share those lessons with you.

If you’re going through IVF, there are a few places you may find yourself.  You might feel isolated and scared by what’s about to happen. You might be feeling angry because you know you will be an amazing parent yet you are the one having issues.  Or, you might be feeling confused and ashamed by your body's lack of cooperation to do something that "everyone else" can do. 

Where ever you are, the stigma that comes with IVF can leave women feeling broken, sad, and filled with crippling anxiety.  I can’t stress enough how important it is that you don’t go through this alone.  For this reason I created Best Fertility Friend (BFF) support packages.  No one understands what it is like to go through every shot, appointment and disappointment unless one have been there many times and failed many times.  

There are just too many questions to ask, too many things to worry about, and too many unknowns that are completely out of your control.  

If you’re feeling scared, I get it. Fear of the unknown is awful. There’s no reason for IVF to be such a "wait and see" process. But, until now, there hasn’t been a comprehensive guide to going through it with methods and strategies to set up ahead of time for easy execution and quicker success. The FU Project provides the first patient-to-patient guide to IVF.

Yes, there is a strategy to IVF.  And the online course, Patient-to-Patient Guide to IVF, organizes it into bite-size videos so that you easily find the piece of the journey you are looking for.  

Overall, I believe that my difficult path to parenthood was meant to help others.  I have no shame in the embarrassing things that happened to me which I mostly caused myself. And I love being able to share these stories in FU-TV to make you giggle a little and teach you a lot. I hope you read my personal stories and think, “At least that didn’t happen to me.”

Now, before we get in bed together, here’s a little bit about me.

I’m from Mt. Prospect, IL with a say-it-like-it-is family that includes my parents (opposites attract), my older sister (beautiful/hilarious actor, Rosa Blasi), younger brother (funniest person I know), older half-sister (busier than Oprah) and half-brother. I majored in Biology and minored in Chemistry, and then taught high school biology and middle school chemistry in Los Angeles for seven years. My classes in college, like Embryological Developmental Biology (formation from the embryo to baby), became incredibly useful as I was going through IVF.

After living and teaching in LA for many years, I headed to the east coast when I turned 30 for a man that I’ve been married to since 2007. Instead of getting re-credentialed for teaching when I moved, I went into advertising sales for a media company. This might seem like a weird jump, but I’d been creating small businesses since college. I excelled in that career for eleven years.

Then, at 40 years old, and in the most executive position of my advertising career, I found myself still wondering what I wanted to be when I grew up.  

Enter Sarah Walton, Business Mentor. Within two meetings we created the Fertilitites Unite Project because of my overwhelming passion for helping women go through the IVF process smoothly.

Everyone I spoke to agreed that The FU Project was needed.

Including the universe.

Six days after Sarah and I created the business plan for The FU Project, my advertising division was shut down, and my corporate job was eliminated.  

Hello, Universe. Yes, I hear you loud and clear. Thank you. Thank you. Thank you.

From that moment on, The FU Project became my full-time career, and I feel so blessed. This work combines my immense personal experience with IVF, scientific education, teaching background, passion for helping other women get through IVF easily, and ability to find humor in the midst of chaos.

When people tell me that there’s such a need for my advice and content, and how many women I’m going to help, I usually tear up. I can’t help it.

I also tear up whenever I read a testimonial. It’s so humbling to hear that my advice and support make such a significant impact on the success rate of these women going through IVF, and they now have a child (or two) in their lives.   

I’m honored to be in a position to help people go through IVF efficiently, effectively and with love, at scale. I might not be able to change how IVF is approached and executed by the clinics, but I know I can change how IVF is approached and experienced by you.

If knowledge is power, then The FU Project was created to produce IVF Superheros.

Here’s to your successful journey to parenthood.  

Looking forward to connecting with you.


My Pricey and Priceless Children- Hudson & Mila.